Toronto’s got some great startups, and here’s one we hope will stick around. Fresh Canteen was launched earlier this summer by founder Matt O’Leary, and is designed to cater to those who don’t always have the time to whip up the complicated meals they crave. Plus, the service gains some street cred for its commitment to locally-grown produce and indgredients. And hey, it’s good enough for Sarah Prevette.
Think of it as Jenny Craig, if the meals were something you’d actually want to eat, combined with a cheaper, and locally sourced Grocery Gateway (the average order rings in around $13-$16 per multi-portioned meal). The meals change weekly — this week’s got a tasty looking “Mock Butter Chicken”, and “Fast Fry Rib Eye” among others — depending on the availability of seasonal items.
Fresh Canteen seems like the closest thing possible to a button you can press that puts food-porn pictures right in front of you in the tasty flesh. If all of this is whetting your appetite you can browse the recipes on the site, which you can order weekly in sets of 2 or 3 meals.
They should seriously consider making their truck-horn honk this tune:
Jeremy Schipper is an intern at Toronto Standard. You can follow him on Twitter at @jeromeoschipps.